振杰提供宁波/西湖/下城/上城/滨江/萧山/余杭保安外包服务

全国咨询热线:0571-87235516

新闻中心

行业新闻

当前位置: 网站首页 > 新闻中心 > 行业新闻
  • 保安职业形象与保安业发展有啥联系?
  • 本站编辑:浙江振杰保安服务有限公司发布日期:2018-05-31 16:56 浏览次数:

一、保安业的发展与保安职业形象相辅相成。
First, the development of the security industry is complementary to the professional image of security.
,保安业的发展能促进保安职业形象的发展,保安业的规范化势必对保安录用标准、保安职业培训、保安权益保障做出明确规定,保安服务行为愈发规范化,这些措施势必对提升保安员个人素质有着积极作用。而且,保安业的繁荣能促进保安职业声望的提升。保安业得到长足发展,薪酬待遇、职业保障进一步完善,这些势必将吸引优秀人才进入,给保安队伍带来新鲜的血液,保安人才将朝着高素质、高学历的方向发展,也将改变公众对保安低素质的看法。其次,保安职业形象作为保安行业人力资源情况的映像,它的提升能反映保安行业或者组织的微观情况,为整个行业或组织的经营目标的实现、整体社会地位的提升奠定基础。保安职业在社会中的美誉度高、认同感高,保安人员结构合理、学历水平高,必将会对保安业整体发展起到促进作用。
First, the development of security industry can promote the development of security professional image. The standardization of security industry is bound to make clear regulations on security recruitment standards, security professional training and security rights and interests, and the security services are becoming more standardized. These measures are bound to play an active role in improving the personal quality of security guards. Moreover, the prosperity of the security industry can promote the promotion of security professional prestige. The security industry has made great progress. The salary and occupational security will be further improved. These will attract the excellent talents to enter, bring fresh blood to the security team. The security personnel will develop towards high quality and high education, and will also change the public opinion on the low quality of security. Secondly, as the image of the human resources in the security industry, the promotion of security professional image can reflect the microcosmic situation of the security industry or organization, and lay the foundation for the realization of the business objectives of the whole industry or organization and the promotion of the overall social status. Security profession has high reputation, high sense of identity, reasonable structure of security personnel and high level of education, which will certainly promote the development of security industry as a whole.
二、保安职业形象是保安业“软实力”的体现。
Two, security professional image is the embodiment of "soft power" in the security industry.
保安职业形象是保安行业优先域的一个重要方面。保安职业形象是保安行业的潜在资产。形象是行业实力的反映,形象源于实力,形象作为一种“软实力”,是一种隐性资源,隐藏于行业实力的诸要素之中。有的学者提出了“形象经济”概念,并将其界定为“通过形象及其效应获取价值和利润的经济”。公众对一个企业的认识,主要是通过企业的产品或者品牌来实现的,依靠对产品的印象和评价来衡量企业实力。在公众看来,有优良质量、良好形象、并且能充分满足消费者各种需要的产品或品牌,其企业的实力必然强大,从这个角度分析,当保安行业能提供“招牌”安全产品,保安服务公司具备良好社会声誉时,无疑可以证明保安行业的强大、保安服务公司服务的优质。因此,形象也成为行业的一种资产。
Security professional image is an important aspect in the field of security industry. Security professional image is the potential asset of the security industry. The image is the reflection of the strength of the industry, the image originates from the strength. As a kind of "soft power", the image is a kind of recessive resources, which is hidden in the various elements of the strength of the industry. Some scholars have put forward the concept of "image economy" and defined it as "economy that gains value and profit through image and its effect". The public's understanding of an enterprise is mainly achieved through the product or brand of an enterprise, and its strength depends on the impression and evaluation of the product. In the public view, the enterprise has a strong strength with good quality, good image and full satisfaction of all the needs of the consumer. From this point of view, when the security industry can provide "signboard" safety products and the security service company has a good social reputation, it can no doubt prove the security bank. Industry is strong, security service company's service quality. Therefore, the image also becomes a kind of asset in the industry.

QQ在线咨询
客服热线
15618725870